www.makeglobalcash.com a search engine for home based businesses
Wednesday, November 17, 2004
MakeGlobalCash.com Launches Affiliate Marketing Program
MakeGlobalCash.com the leading search engine of niche home base business sites, announced today the launch of an affiliate marketing program. Under the new program MakeGlobalCash.com affiliates willReceive a referral fee for every user they direct to the any of MakeGlobalCash.com's 650 niche vertical sites. The program is unique in that affiliates are able to link directly to hundreds of relevant topic-specific sites on MakeGlobalCash.com. They can also employ search boxes to search specific MakeGlobalCash.com niche sites or the entire network.
"Ours is the first and most viral affiliate program of its kind," stated Brian Didier, chairman and CEO of MakeGlobalCash.com. "Webmasters can now link to any one of hundreds of the Makeglobalcash.com topic sites, their users' experiences as part of the MakeGlobalGash.com affiliate program. These benefits are generating 'Net speed word-of-mouth momentum, in Less than one week and with no promotion, the response has been overwhelming."
The affiliate program works by linking to our site with a special URL that contains your affiliate code. When your users click on that link a cookie is stored on their machine for 30 days. So whether the user signs up and buys something that day, or if that users decides to come back in a few weeks to sign up and purchase, you still get credit for the sale!
The affiliate system includes an Affiliate Dashboard. Here you will be able to view your sales and commission reports, traffic statistics and download banners and html links to add to your website. "It's FREE to join and you can make substantial revenue with our generous 15% commission payout!" said Brian Didier.
MakeGlobalCash.com is the leading network of niche home base business sites for users and marketers. The network includes over 650 highly targeted environments, each Overseen by a professional guide. Each niche provides a Comprehensive consumer experience including the Internet's best link Directories, original content, community features and commerce opportunities.
Learn How to Market Your eBusiness in Real Time: Dissect, Study, Emulate
Learn How to Market Your eBusiness in Real Time: Dissect, Study, Emulate
Copyright 2004 Isaiah Hull Everything you will ever need to know about internet marketing is plainly available to you everywhere you go on the internet. All you need to do is dissect, study, and emulate these methods and you invariably will become just as successful as the people who created them.
How do I know this? Because I use this exact pratice to make money with my own online businesses and newsletters.
Whenever I have a problem, I look to other successful internet marketers and see how they have overcome these same obstacles I am facing.
Some people will tell you must buy a certain ebook or internet marketing course to become successful. This is not true. Informational products do have their merits, but it is important to understand that a lot of them become out-dated immediately after publication.
The online marketplace changes very rapidly and the best, most successful internet marketers change with it. A good traffic-building tactic one day may be ineffective the next. If you hinge your entire business plan around this single idea you read in an ebook, and that idea ends up being outdated, then you will fail.
I am not trying to say that informational products are not useful. But I am saying you need to find a real time way of analyzing and implementing the information you do have. You cannot purchase internet business success, but you also cannot have it for free. You must work for it.
If you blindly purchase information and then try to implement it, you will not succeed.
Take list-based marketing for instance. Sending email to opt-in subscribers used to be one of the most effective, inexpensive ways to make quick sales. But in the wake of recent anti-spam legislation, this same method has become drastically less profitable. Yahoo, Hotmail, AOL and other email client services have clamped down on business emails in general, blacklisting all email from some autoresponders and filtering out up to 70% of legitimate business emails in some cases.
Of course, you wouldn't know any of this from reading 99% of the marketing information available on the internet.
Why? Because these books became outdated the second congress passed the CAN-SPAM ACT. These books will still tell you that simply filling an autoresponder with messages and buying leads will make you a fortune. This is no longer true.
You can still make just as much money from list marketing now as you could before, but you just need to solve some marketing problems first. You cannot continue to use outdated information that could not possibly take into consideration the current marketing world.
So how do you deal with these problems? The same way you need to deal with all eBusiness marketing problems. You operate in REAL TIME. You dissect, study, and emulate what successful webmasters, listowners, and netrepreneurs are doing to make money right now.
There are a number of different ways you can do this--but they all involve the same three steps: dissect, study, and emulate. In the remainder of this article, I will explain website reverse engineering, which is one of the real time methods I use to improve my marketing efforts.
You can start by taking a closer look at the websites you visit most often. Rather than looking at them as a customer or as a member, think about the process that went into making them. You did not find that website by accident. You are not looking at certain products for no reason. If the webmaster of this site is a professional, then it was engineered to drive you there and then to look at specific things. Undo this process to learn from it:
Dissect. Study. Emulate.
Look at the layout of the pages. Check the site map. Look at how things are arranaged. Are there popups? Is there a newsletter? Do they have a lot of outgoing links to websites they do not own? Is this website actually mini-site of another bigger site?
Figure out why this webmaster has things setup in the way you see them.
How does the webmaster really make the majority of her revenue? Does this webmaster get a lot traffic? If so, where does it come from (hint: google and alexa have functions that allow you to back-track links and traffic).
Does this webmaster use certain techniques to lure you in--and then close a sale? Does the mainpage contain primarly free or purchasable items?
How is this webmaster's sales copy constructed? Would this webmaster prefer you to purchase a product or sign up for a list?
Dissect. Study. Emulate.
Answer all of these questions. You can do it for free and you will only get better the more you do it.
Now take some of the methods you understand best and are technically capable of implementing and then emulate them on your own website, personalizing them to fit in with your own scheme, of course.
If you do this regularly--if you use REAL TIME as your standard of evaluation--you cannot fail. I personally have used this method dozens of times to fix my website, and just recently I used it again to adjust my new internet income course. Both my website and my new course not only now address the current issues in the internet marketing world, but they also teach my subscribershow to do the same.
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Isaiah Hull is the CEO of an internet business, a publisher of two business newsletters, PTL of several affiliate programs, and a business trainer for his affiliates. On 11/10/04, he released a brand-new free internet income course to address the major changes in internet marketing:
http://www.workathomerightnow.net
Writing good sales copy is not an art, it is a science.
There is no reason to get creative here. You want to follow the formula that has been proven to work.
Nevertheless, I am always surprised at how many sales letters on the internet can be improved upon.
Here are a list of some helpful tips when writing your own sales copy:
1. Make your Unique Selling Point (USP) very clear.
Separate yourself from your competition. What is it that makes your product stand out from the other’s?
2. Transfer Ownership. Your sales copy should make your reader imagine they have already bought your product. Use the word "you" often. Such as "you need", "your results", "you will achieve", "you will feel" etc. This way they'll already become emotionally attached before they buy. This is precisely why people who sell products at online auctions start their bids extremely low. Once someone has placed a bid they imagine they own the product and are more likely to participate in a bidding war.
3. Turn your sales copy into a story. This will draw them in without them even noticing you are selling them something. They'll already be interested when they get to your sales pitch.
4. Create Urgency. Make sure you show your reader that they are getting a bargain. Tell them the usual price you sell your product for is $99. Then tell them if they order today they can buy it for $69.95.
5. Direct your attention grabbing headline to a specific target audience. Your readers will feel important that belong to a select group of people who buy your product.
For example; "New Teachers! Discover the Simple Strategies You Can Use Right Now to End Discipline Problems Forever!"
6. Tell your reader how fast they can receive your product or service. Their buying decision may be based on how fast they can receive your product. They may need it by a certain deadline.
7. Sell with BENEFITS. A benefit is not what the product does, a benefit is something the product does for you. Use bullets to highlight your product or services benefits.
Benefits are the key to selling anything; make them standout in your copy. You can use dots, dashes, or circles to highlight them.
8. Completely remove the risk of purchasing your product.
Give a money back guarantee that surpasses a normal one.
Instead of the normal timed guarantee, give them extra back. Tell them they can keep the free bonuses or give them an extra long guarantee such as a one-year guarantee, or even a lifetime guarantee.
9. Create added value with bonuses. Tell your reader they'll receive surprise bonuses. This'll raise your reader's curiosity and make them want to buy so they can find out what the surprise bonuses are. Just make sure the bonuses are related to your product!
10. Let your reader know this specific package will not be offered again. You must create urgency so people buy now.
You may always sell the same product but not with the same bonuses or price.
11. Establish credibility. Give your readers a couple tips in your sales copy that will help them with their problem.
This will give you and your business credibility and gain your readers trust to buy your products or services.
Oh yeah…Don’t Forget to Ask For The Order!
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Adam Waxler owns and operates The Money Teacher web site and publishes The Money Teacher’s Home Business Tips Newsletter teaching others how to reach online success. To get your free newsletter subscription send a blank email
to: newsletter@money-teacher.com or visit our web site at http://www.money-teacher.com
A lot of fuss has been made over RSS and the vast benefits it can bring to webmasters on both ends of the RSS syndication. However, a lot of webmasters have absolutely no idea how to create an RSS feed or how they can incorporate an RSS feed on their website. A tool is not very useful if you do not know how to use it. It is with this motivation that this article is written, to give you a basic enough understanding of how you can both create an RSS feed and how you can incorporate an RSS feed into your website. First, we will look at what RSS really is.
Secondly, we will explain how you can create your own RSS feed. Finally, we will look at how you incorporate RSS feeds into your website.
What is RSS?
To understand RSS (Rich Site Summary), you must be in the correct mindset. Think about the types of websites that offer RSS feeds. First, there are the news and article related websites. These make up the majority of the websites who use RSS. There are also forums, web portals, search engines, and news aggregators, to name a few. The one thing all these types of websites have in common is that they are all filled with a lot of information.
Organizing this information is the difficult part, and organizing it in a way that others can syndicate and customize the format is even more difficult. Enter RSS.
RSS organizes information within ‘tags’ or ‘labels’ and places this information into what could be considered an outline format. If you think about it, all information can be organized into separate parts. As an example, an article website is made up of articles. Each article can be considered its own part of the site. Within each article there are parts as well, such as the title of the article, a description of the article, the date the article was published, who wrote the article, and so on. What RSS does is to present these ‘parts’ in a uniform, organized format.
RSS organizes information the same way every time. An RSS feed can be broken down into a few parts. First RSS presents the header information such as the XML version and various comments. This is more for the computers than it is for the readers. Next RSS presents information about the website. The information presented here can vary, but typically there will be the name of the site, a link to the site, the webmaster’s e-mail address, and maybe the last time the feed was updated. The next part to an RSS feed is the actual content of the feed.
To understand more about how RSS organizes information, it would be useful to see how an RSS feed is published. Even if you have no intention on publishing a feed, you should read the next section.
Publishing an RSS Feed
Because RSS is focused on organizing content, creating an RSS feed is fairly easy to do. The below example is extremely simplified. RSS has quite a bit more flexibility than is demonstrated here, but for most webmasters a basic RSS feed is all that is needed.
An RSS feed can be broken up into a few simple parts.
Similar to regular HTML, the first part of an RSS feed is the header information. A sample RSS header is located
below:
[code]
[/code]
The header is normally the same from feed to feed. There are only two things you need to make note of here, the "Publishing tool used" line and the RSS version line. The second line, which reads "Publishing tool used" is actually just a comment line. It is a good idea to label your work, so you may want to label it "MySite.com Auto RSS Generator"
or something to the same effect.
The second thing to note is the RSS version number. There are actually seven different RSS versions. When wondering what version you should use, chances are very good that RSS
0.91 will suit your needs just fine. This is the simplest version available and it seems to cover just about every basic publisher’s needs.
After the header comes the actual content. All of the content is surrounded by "channel" tags. Below is a snippet of an RSS feed that contains just two stories:
[code]
Website Title, or Title of Section On Your Site http://www.yoursite.com/
A short description of what your website is Who is the webmaster of your site? en-us Title of the first story that we are focusing on http://www.yoursite.com/directlinktoarticle.html>
Author’s Name The date the article was published This is the description of my article
The title of the second article http://www.yoursite.com/directlinktootherarticle.htmlink>
Author’s Name Date Published
This description will describe the second article.
[/code]
You can see that the "channel" tags surround everything.
Within the channel tags lies the content being syndicated.
We have the title of the site, the site description, a place for a webmaster’s e-mail address, and the language that the site is in. You can add more tags if you like.
For example, if you want to include information on when the feed was last updated, you might include a tag called "lastUpdate". Whatever information you want to give those who are syndicating your content, you can give them.
After this information are the "item" tags. The item tags allow you to separate the content being syndicated. In this example, the item tags separate each article. If you were a search engine, you would separate your listings with the item tag. Again, think about this in the most basic sense. Each item tag separates items.
Within the item tags is the bread and butter of your RSS feed. In the above example, each item tag separates an article, or story. Within the item tag, we have more tags which identify the title of the article, a link to the full article, the article’s author, the date published, and a description of the article. Again, you could include more information or less information depending on what your goals are.
There is one final step to create your RSS feed: closing all your tags. RSS is very picky about open tags. So, when creating your RSS feed, make sure you close the RSS tag that we opened back in the header:
[code]
[/code]
Now simply save this information as an XML document and you will have a valid RSS feed! You can actually save the document with any file extension you like, but it will not show up as a nice looking XML document in your browser unless you save it as .xml. So, to close this part of the article, the final sample RSS feed looks like the following:
[code]
Website Title, or Title of Section On Your Site http://www.yoursite.com/
A short description of what your website is Who is the webmaster of your site? en-us Title of the first story that we are focusing on http://www.yoursite.com/directlinktoarticle.html>
Author’s Name The date the article was published This is the description of my article
The title of the second article http://www.yoursite.com/directlinktootherarticle.htmlink>
Author’s Name Date Published
This description will describe the second article.
[/code]
Putting an RSS Feed on Your Website
Why would any webmaster choose an RSS feed over a JavaScript, iFrame, PHP, or other type of feed? The answer is simply flexibility. With an RSS feed, you can take the content, arrange it how you want, make it fit the exact look and feel of your website, and control how much or how little information you are displaying on your website.
And, unlike JavaScript, search engines will be able to read the content you are displaying on your site.
But how, exactly, does one take the content that is formatted to the RSS feed and turn that into workable HTML on your site? There is no other way than to parse the information using some programming code. Now, if you are not a programmer, do not be afraid by this. Because RSS is so well organized, converting information from an RSS feed to HTML is actually very simple.
The first way is to use an RSS parsing script. To find a good script that does this, just go to http://www.hotscripts.com, or any other script repository, choose the language that you are most comfortable with and look under the XML section. This will probably be the option that most webmasters end up taking. Because of many webmaster’s unfamiliarity with programming languages, pre-written scripts are a good way to get that RSS feed on your website.
If you are feeling more adventurous, you can attempt to parse the RSS feed on your own. Although this may sound like a daunting task, it is actually a lot easier than it seems. Remember, RSS was developed to organize information. Because RSS presents you with information already organized into constant, recognizable tags, pulling information out of an RSS feed becomes highly simplified.
Even better, parsing RSS feeds is a topic that many articles have been written on. You should be able to find an example written somewhere that you can fairly easily apply.
Many webmasters do not have any knowledge of programming at all and do not feel comfortable installing scripts or writing their own parsing scripts. Although it is highly encouraged that all webmasters learn to not fear programming languages such as PHP or ASP, you always have the option to hire a programmer to write a quick RSS parser for you. In all reality, if your requirements are simple, an RSS feed parser should take an experienced programmer no time at all to write. You should not have to pay much to have this done for you.
RSS: Useful for Both Distributor’s and Publisher’s
As a webmaster, you should not be afraid to use RSS. If you have a lot of information, or if you have information that quickly changes, RSS will allow you to syndicate that information. There is definite viral marketing value in providing an RSS feed. If you want to incorporate information from another website, an RSS feed offers that information in a highly organized fashion allowing you to easily translate that information into the format that you want.
RSS places both your information at the fingertips of thousands across the web and gives you access to the web’s best content. Because of the many benefits of RSS for both information distributor’s and publisher’s, expect to see RSS stick around for quite some time.
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Discuss this topic further at
http://forums.site-reference.com Mark Daoust is the owner of Site Reference
(http://www.site-reference.com) Marketing Articles.
Thousands of marketing articles along with marketing resources and marketing forums are available.
